How to Improve Your Facebook Page Ranking on Google
A great tool to use for this is CompetitorSpyFX, which analyzes your competitors’ sites for everything from content marketing to user experience. Likewise, you don’t want to target a keyword like “corn.” Broad, short-tail keywords have more competition, making it harder to rank at the top of search results. You’d have to be very authoritative to make it into those top rankings. Be especially careful with artificial intelligence (AI) content writing tools.
Page-Level Factors
- All things considered, shorter, yet descriptive URLs, work better.
- This shows the pages that received the most traffic from Google over the past few months.
- If someone searches “best bakery in Seattle,” businesses that have those keywords in their Google Business Profile and website are more likely to rank higher.
- I have hundreds of articles on my blog here and rank for lots of different keywords.
- Accordingly, create content that is useful, relevant, and in-depth (what Google actually values).
In the “Overview” report, the “Pos.” columns show your organic position for each target keyword. And the presence of an icon means you rank for a SERP feature. If you can’t or don’t want to fulfill a particular intent, it’s probably best to target another keyword. Search intent is the purpose behind a user’s search, and satisfying it is key to ranking higher in Google Search. Remember, the goal is to align your content with what your audience and Google seek. It’s a balancing act, but you’ll climb those rankings quickly once you find your rhythm.
Load speed
To help bolster your SEO efforts, here’s a collection of free and paid keyword research tools, backlink analysis software, and more. If a web page listing is elevated to become a featured snippet, we don’t repeat the listing later on the first page of results. This declutters the results and helps people locate relevant information more easily. You should aim to build backlinks from authoritative and relevant pages and websites. However, it’s good practice to add internal links from other relevant pages whenever you publish something new.
A misplaced cell reference or an incorrect range can lead to inaccurate results. Make sure that your formula references the correct data, especially if you’ve moved things around. From a UX standpoint, this is a positive move because some visitors prefer reading over watching a video—and Google wants to rank content that appeals to as many searchers as possible.
It will also help you see which pages are slipping in rankings so you can prioritize improving those. Some broken links on a website are normal and Google doesn’t consider 404s to be a problem per se. If your BHS Links keyword’s missing from any of these areas, you’ll be prompted to add it. For example, it’ll check your focus keyword (target keyword) use.
Accordingly, create content that is useful, relevant, and in-depth (what Google actually values). That makes users stay on your page without making any additional queries. Also, make sure to interlink a page with helpful content within your site. So, your goal is to acquire diverse links using white hat link building strategies. In the content game, “good enough” is no longer, well, good enough. With Google’s AI Overviews stealing clicks and people turning to AI search engines, generic content is becoming increasingly invisible.